No Snow This Year for Spyder’s Hermosa Beach Snow Fest

Forecast for this year’s Hermosa Beach Snow Fest includes mild daytime temperatures with a slight chance of drizzle and not a flurry in sight, at least until 2013. Pier Avenue in Hermosa Beach will not morph into a slope-style, snowboard park with boxes, rails, and cars for what would have been its 3rd annual Snow […]

South Bay Fundraisers for Hurricane Sandy

The relief effort of Hurricane Sandy naturally speaks to the hearts of South Bay folk, coastal identity and access to beautiful public beaches & piers are fundamental touchstones that drive community togetherness and environmental appreciation. Events that aim to provide aid to residents of New York and New Jersey have already begun in the South […]

Fashion’s Night Out with FREEBIES at Plaza El Segundo

The age old trend of Fashion is a spirited engine that touches all of our lives, siblings, girlfriends, wives, and checking accounts. Its relative prices and styles fluctuate more than departure times at LAX and the best fitting fashion garments are those that strike a balance between confidence and compliments. An industry that’s been tempered […]

Paddle for Daisy on Labor Day Weekend

Resident surf guru Al Merrick needs a little help these days as he’s been battling a different type of trendsetting zeitgeist as his beloved eight-year old granddaughter Daisy is battling cancer for the third time. The name Al Merrick rings loudly in the surfing community and that’s why he’s asked the surfing world to come […]